Category: Innovators

October 16, 2015 Influential Blogger Ileane Smith Helps You Capture Your Audience

Ever heard of a Social Media Diva? Well, that’s the term many use to describe Influential Blogger Ileane Smith these days. Smith is an active podcaster, YouTuber and blogger. Her blogging niche is all about giving her followers free professional tips. This helps them improve their online relationships with their own audiences, which simplifies the process of maximizing earnings.

The Benefits of IleaneSmith.com

Influential Blogger Ileane Smith helps you maximize blogging efforts with her online courses.
Influential Blogger Ileane Smith helps you maximize blogging efforts with her online courses.
Image Source: IleaneSmith/Google Plus

The website of Influential Blogger Ileane Smith helps her followers in various ways, by helping them do the following:

  • Uncover secrets behind the art of digital media
  • Create much better and more effective content
  • Discover your own blogging voice
  • Keep your followers entertained and engaged
  • Enroll in online courses that teach you how to achieve the above tasks and more

Sound like some tools you can use to improve your blogging efforts? Then, read on…

Influential Blogger Ileane Smith Helps You Find Your Voice

According to Smith’s website, her online platform helps users find their voices and capture their audiences… effectively. Her online courses help brands stake claims within the digital media industry. Online students learn:

“…how to create outstanding content that puts you in touch with your audience and elevates your online status.”

Want to become an influential blogger in your industry like Influential Blogger Ileane Smith, but just don’t have the time to blog? Outsourcing your blogging needs is a very effective way to build an audience for your brand’s content, while allowing you to concentrate on what your company does best.

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The EntreMarketing Group provides high-quality, unique content for entrepreneurs and small business owners, related to their industries/niches. We’ll help you find your voice and capture your audience. Contact The EntreMarketing Group about customizing and Content Marketing Package for your brand’s online marketing plan today.

September 11, 2015 Alexandra Wilkis Wilson Turns Makeup-On-Demand into Million Dollar Business

By now, we’ve all heard of the famous on-demand service known as Uber. Well, Alexandra Wilkis Wilson saw the moneymaking potential of using that same business model for a completely different industry. The co-founder and CEO of Glam Squad created a billion dollar business model… makeup-on-demand.

What is Makeup-On-Demand?

Woman CEO Alexandra Wilkis Wilson Transformed Glam Squad into a Million Dollar Makeup-On-Demand Service
Woman CEO Alexandra Wilkis Wilson Transformed Glam Squad into a Million Dollar Makeup-On-Demand Service
Image Source: Bal Harbour Shops

The on-demand beauty service, Glam Squad was launched in New York City in 2014. Users simply logon to the mobile app, and place their orders. From there, they can schedule hairstylists, makeup stylists and bridal stylists… ON-DEMAND. Today, this makeup-on-demand service operates within the New York City, Los Angeles, Miami and Hampton areas. Hampton customer Beth Lusko said:

“It’s tough to get that 6:30 a.m. to 7:30 a.m. slot.”

Half-hour stylist visits currently rung $155. This is giving stylists another arena for bringing in lucrative income. According to a Forbes article written on Alexandra Wilkis Wilson and Glam Squad:

“U.S. spas and salons, which will do $40 billion in sales this year on the backs of a workforce that is 65% freelance.”

Alexandra Wilkis Wilson Brings Uber Business Model to Stylist Industry

Wilson is being held up as a great businesswoman for creating a way for these freelancers to earn more of their share in this workforce. And, with the business model being built around the concept of makeup-on-demand, Glam Squad freelancers can work on-demand. Now, that’s freelancing for you!

Drive for Uber

Glam Squad’s CEO Alexandra Wilkis Wilson is no newbie to the world of business. She’s also a co-founder of the million dollar business Gilt Groupe, a daily deals website. After running it for seven years, she left this e-commerce company to head to Glam Squad. She was lured in by its other co-founder and chairman, Jason Perri, to act as an advisor. She became CEO in September, and has since become one of the company’s major investors:

“I got hooked on many levels.”

The execs of Glam Squad refuse to disclose the financials of the company. However, the gross sales estimate, according to Forbes, was about $8 million for the first year. The goal of Alexandra Wilkis Wilson is to launch the makeup-on-demand service in 15 more major cities within the next two years.

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Ready to launch your million dollar business idea? The EntreMarketing Group can help you build your brand online to get the word out about your new startup. Contact The EntreMarketing Group about helping you launch your new startup venture today.

June 26, 2015 2 Georgia Businesswomen Make the 2015 Million-Dollar Businesses List

Enterprising Women Magazine announced its class of 2015 award winners. The Enterprising Women of the Year Awards were given to businesswomen whose companies made at least $1 million in annual revenues last year. There are seven different categories, all the way up to businesses that made over $100 million. This year, two Georgia businesswomen made the 13th annual $10 million to $25 million list.

2 Georgia Businesswomen You Must Know About

Tammy Cohen of Marietta, GA and Diana Harbour of Athens, GA both took their businesses to lucrative heights last year. They went from small business owners to owning million-dollar Georgia businesses. This landed them on the 2015 $10 million to $25 million list of top women entrepreneurs from all over the globe. And, neither of their successes came overnight.

Tammy Cohen, Owner of InfoMart, Inc. of Marietta, GA

Georgia Businesswomen: Tammy Cohen is the owner of the InfoMart of Marietta, GA
Georgia Businesswomen: Tammy Cohen is the owner of the InfoMart of Marietta, GA
Image Source: MDJ Online

Tammy Cohen joins the list of Georgia businesswomen who worked their way up to the top. She’s ben learning various aspects of the business world for more than 25 years now. Her company, InfoMart, Inc. is currently one of the biggest background screening companies in existence. It’s also a Certified Woman-Owned Business and NAPBS accredited.

InfoMart has gained worldwide recognition by some really respected organizations. It’s been featured on the Workforce Magazine’s “Hot” list, the Security Magazine’s Security 500 list and has won an award for “Best Place to Work.” According to InfoMart:

“Tammy Cohen has been honored for fostering outstanding company culture (NWBOC), for her service (CRRW), and for her entrepreneurship (YWCA of the USA).”

Diana Harbour, Owner of The Red Dress Boutique of Athens, GA

Georgia Businesswomen: Diana Harbour is the owner of The Red Dress Boutique of Athens, GA
Georgia Businesswomen: Diana Harbour is the owner of The Red Dress Boutique of Athens, GA Image Source: My AJC

Diana Harbour, owner of The Red Dress Boutique, also deserves her place on this list of successful Georgia businesswomen. She spent years at her desk job, hating the surrounding cubicle. She continuously drew fashion sketches while watching the trends of various designers. Eventually, she began to weigh her own options, and came up with two: freedom or practicality.

She opted for both, at least temporarily, starting her own eBay store, which she ran right from her bedroom. After attending a football game with “The Mister” in Athens, GA, Diana fell in love with the area. The woman entrepreneur quit her job, and sold her house. Then, she and her boyfriend moved to Athens, and The Red Dress Boutique was born.

“Now sending hundreds of orders per day to women across the country, Diana splits her time between supervising photoshoots, designing her own in-house line, and being a mother to her son, Robert.”

Profiling Successful Women in Business Each Friday

We love profiling successful women in business each Friday, especially Georgia Businesswomen. Are there any millionaire and billionaire businesswomen you’d like to know more about? Share them with us in the comments below and we’ll look into it right away, even if that woman in business is you.

Georgia Businesswoman Kereen Henry is the CEO of The EntreMarketing Group
Georgia Businesswoman Kereen Henry is the CEO of The EntreMarketing Group

Are you an up-and-coming or savvy businesswomen trying to get the word out about your brand? Online marketing is the key to building a successful brand in 2015. And, The EntreMarketing Group is the brand known for marketing women in business. Click here or call The EntreMarketing Group at 888-507-2191 about marketing your brand today!

June 12, 2015 Who is Ms. Thai Lee? Billionaire Mom and Very Successful Woman Entrepreneur

Even in today’s age, most billionaires are still part of an exclusive boys club. But, today, we are pleased to introduce a woman who has successfully broken free from the restraints creating that clear imbalance. Ms. Thai Lee has successfully claimed her place in the Billionaires Club.

Ms. Lee has broken quite a few stereotypical barriers that all businesswomen of the world can take pride in, such as:

So, how did it all begin for this divorced billionaire mother of two… Ms. Thai Lee?

Humble Beginnings for Korean Immigrant Thai Lee

Thai Lee outgrew her humble beginnings and went on to build a billion dollar business.
Thai Lee outgrew her humble beginnings and went on to build a billion dollar business.
Image Source: YouTube

Back in 1989, Ms. Lee was a simple Korean immigrant with a dream to become something much bigger than stereotypically expected of her. That same year, she married Columbia-educated attorney Leo Koguan. Together, they purchased an IT company named Lautek that was about to go belly-up for under $1 million.

Within Lautek was a sub-division known as Software House. That smaller division became Thai Lee’s vision for the future. In time, Software House was methodically transformed into Software House International, or SHI for short. It quickly became an online go-to place for purchasing computers, cloud resources, servers and printers for enterprise-level companies.

The Philosophy of a Billion Dollar Business

Today, SHI is the largest minority-owned and the largest female-owned business on earth. It generates about $6 billion in revenue each year. And, even though most people have never even heard of it, SHI is also one of the biggest privately-owned organizations on the entire planet.

However, in the technology industry, SHI is very well-known, world-famous brand name. Most contribute much of the company’s success to the business philosophy of Thai Lee herself:

“Treat every customer like a human being.”

In spite of bringing in an estimated $6 billion each year, that company motto has remained intact. And, through it all, Lee still continues to dream big, predicting even more growth for SHI in the future. Plus, she still finds time to donate and volunteer for various charities she believes in, especially education and cancer research.

Reputation Management for Your Business

Thai Lee is #14 on the Forbes List of America's Richest Self-Made Women, with a Net Worth of $1.1 Billion
Thai Lee is #14 on the Forbes List of America’s Richest Self-Made Women, with a Net Worth of $1.1 Billion. Image Source: Forbes

Do you see your company growing into a successful brand with the potential to be known across the globe someday like Thai Lee’s SHI? Then, it’s time to start building your brand with Reputation Management For Your Business from EntreMarketing Group. Reputation management helps you build the brands you want for yourself and your company. Build a positive reputation for your new startup, or maintain the goodwill you’ve already accumulated as an established brand.

Ready to start building your brand and managing your company’s reputation? The EntreMarketing Team can help. Contact the EntreMarketing Group about customizing a brand building and reputation management package for your small business today.

June 5, 2015 Rosalind Brewer Breaks Barriers for African American Women as Walmart Division President and CEO

Forbes recently released its 2015 ranking of The World’s 100 Most Powerful Women. Listed at #65 is Rosalind Brewer, President and CEO of Sam’s Club, a members-only division of Wal-Mart stores. This 52-year old Spelman College graduate is breaking barriers within the Wal-Mart Corporation. She’s not only the first woman, but the very first African American woman to lead any Wal-Mart division.

Who is Rosalind Brewer?

As President and CEO of Sam’s Club, Mrs. Brewer also found herself on another list of prestigious women. Black Enterprise recently announced its 50 Most Powerful Women in Corporate America. Mrs. Brewer was featured on that list for the second time, ranking #65 for 2015.

Rosalind “Roz” Brewer is a trained chemist who worked for Kimberly-Clark for 22 years. She then went on to become Wal-Mart’s regional VP in 2006. By 2012, the African American businesswoman landed a position as the CEO of Sam’s Club.

Rosalind Brewer - Forbes The World’s 100 Most Powerful Women - Black Enterprise 50 Most Powerful Women in Corporate America
Rosalind Brewer – Forbes The World’s 100 Most Powerful Women – Black Enterprise 50 Most Powerful Women in Corporate America
Image Source: Zimbio

This natural-born leader is also Sam’s Club’s President, which rakes in about $58 billion in sales. Mrs. Brewer leads the company and its 100,000 employees and 648 US and Puerto Rico locations.

How Rosalind Brewer is Helping Sam’s Club Grow

Two of her business goals as CEO were to deal with the “lagging sales to small business” and to make up for sales lost to competitor Costco. This led Mrs. Brewer to come up with a full suite of services for Sam’s Club customers through its membership program. These services include:

  • Access to legal services
  • Access to payroll systems
  • Private healthcare insurance exchange

Mrs. Brewer also implemented a Club Pick-up program. It allows members to place orders online, then pick them up from a local store the very next day.

Rosalind Brewer, Very First Woman & African American Woman President and CEO of Any Wal-Mart Store... Sam’s Club
Rosalind Brewer, Very First Woman & African American Woman President and CEO of Any Wal-Mart Store… Sam’s Club. Image Source: Photo by Wesley Hitt

Rosalind Brewer also serves on Lockheed Martin’s board. She also chairs the board of trustees for her alma mater, Spelman College.

Build Your Brand as an Industry Leader

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May 29, 2015 Elizabeth Holmes Becomes Youngest Female Billionaire in the World

Just last year, woman entrepreneur Elizabeth Holmes, was valued at $9 billion, according to Forbes. And, so far this year, her 2015 real-time net worth is $4.6 billion. So, how did this extraordinary businesswoman become the youngest female billionaire in the entire world?

The Story of Billionaire Businesswoman Elizabeth Holmes

Elizabeth Holmes invented innovative blood testing procedure. Her company Theranos helped her become youngest female billionaire in the world.
Elizabeth Holmes invented innovative blood testing procedure. Her company Theranos helped her become youngest female billionaire in the world.
Image Source: Business Insider

Years ago, an uncle of Elizabeth Holmes died of cancer. Experts insisted that he may have survived had it been detected sooner. This motivated the 20-something Homes to come up with an innovative way to spot diseases earlier.

In 2003, the college student dropped out of Stanford University and began her journey to launch Theranos, a blood testing company. Its blood testing procedures where less painful, less costly and less time consuming than other tests on the market. With just one drop of blood, 70 different types of blood tests can be run at a fraction of what commercial labs cost.

By 2013, the largest retail pharmacy chain in America, Walgreens, announced its pharmacies would be launching Theranos Wellness Centers. To date, there are 41 Theranos labs throughout Arizona and California.

Just this past April 2015, Elizabeth Holmes did her part to help get a monumental law passed in Arizona. This law gives a patient the right to obtain a blood test without an order from the doctor, which other states still require.

Theranos Labs Take Elizabeth Holmes to Billionaire Status

Scientists from all over still question the procedures and performance of tests performed by Theranos labs. This is due to the fact that woman entrepreneur Elizabeth Holmes refuses to publish studies conducted by peer-review boards.

Instead, the innovative businesswoman took unusual steps to evaluate her labs’ tests. Even though labs aren’t required to do so, she submitted the technology behind the lab to the Food and Drug Administration (FDA).

Elizabeth Holmes, CEO of blood testing firm Theranos, graces the cover of Fortune magazine.
Elizabeth Holmes, CEO of blood testing firm Theranos, graces the cover of Fortune magazine.
Image Source: YouTube

These efforts have given Theranos customers a high amount of confidence in the labs. Some of the labs’ major customers currently include Cleveland Clinic, Pfizer and the US Military. Two of the firms’ trusted board members include Henry Kissinger and elder statesmen George Shultz.

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May 22, 2015 8-Year Old Vivienne Harr Turns Lemonade Stand into Successful Movement and Lucrative Corporation

One day, 8-year old Vivienne Harr saw two young Nepal boys around her age in a photo. The fact that they were living in “modern-day slavery” enraged her. And, that’s when her motto was branded:

“Compassion is not compassion without action.”

Young Vivienne Harr was determined to take a stand against this injustice. But, being so young, she only had business experience doing on thing: selling lemonade. So, every single day, come rain or shine, she set her lemonade stand up. Her goal was to “make a stand” (pun intended) to end child slavery.

How Did Choose to Make a Stand to Eradicate Child Slavery?

On the 52nd day, her story was reported in The New York Times. Nicholas Kristof, a columnist and Pulitzer prize-winner, retweeted a post about the article. Then, major publications from ABC News to BBC World News, from Yahoo News to Bloomberg TV, from Parenting to Oprah Magazine and various other media sources across the globe eventually covered her story. There were coverage reports from the US to Hong Kong to Brazil to Australia about her Make a Stand Movement.

The Success of Make a Stand Lemonade

Vivienne Harr turned her Make a Stand Lemonade business into a lucrative corporation and movement.
Vivienne Harr turned her Make a Stand Lemonade business into a lucrative corporation and movement to end child slavery. Image Source: Fair Trade USA

By the 173rd day, Vivienne Harr successfully reached her financial goal, reaching $100,000 in sales. The 8-year old entrepreneur became the very first child in US history to lemonade made at a lemonade stand.

Today, Make a Stand Lemonade is sold in hundreds of stores. The B-corporation now donates 5% of all net revenues to major organizations dedicated to eliminating child slavery.

Social Media Turns Vivienne Harr into a Young Entrepreneur

When Twitter went public on the New York Stock Exchange, young Vivienne Harr had the honor of ringing their IPO bell. The social media mogul considered her the ultimate symbol of how a single person can truly bring about change in the world.

Some of Vivienne’s awesome entrepreneurial accomplishments include the following:

Drive a Social Media Campaign to Help Change the World

In the words of young Vivienne Harr:

We may feel small or insignificant. But, it doesn’t matter how small you are. What matters is how big you want to change the world.”

Vivienne Harr’s entrepreneurial movement became a major success thanks to social media sharing. Your small business can also achieve success with an effective social media marketing campaign.

The EntreMarketing Group helps female entrepreneurs build successful brands on social media networks. Call The EntreMarketing Group at (888) 507-2191 or click here to contact us about creating a customized social media marketing package for your brand today.

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May 15, 2015 Selena Soo Builds Start-Up into $300,000 a Year Business

Back in 2012, Selena Soo worked for a NYC non-profit, earning $42,000 per year. She’d been in business school for the last two years, hoping her education would land her a better paying job with a less demanding schedule.

Selena Soo took a job in the public relations industry. But, it didn’t allow her opportunities to connect with people without a scheme plan, which she craved, noting:

“It’s creating to me, it’s effortless. If I see someone and there’s an opportunity I know would be perfect for them, whether it’s a job or a media opportunity or someone who they should know, it’s very easy for me to just make that introduction.”

Selena Soo’s Journey from Employee to Small Business Owner

Business woman Selena Soo believes that hard work is the key to building a successful company.
Business woman Selena Soo believes that hard work is the key to building a successful company.
Image Source: S2 Groupe

During her search for the perfect career, she dished out $20,000 to learn how to grow email lists, create information products and other professional skills. Something in her told her, she could provide such valuable services as well.

So, in October 2012, Selena Soo decided to take a stab at being a publicity and business coach. But, the “pay by the hour” model just didn’t bring in the income stream she was hoping to generate.

So, the new business woman started offering actual packages to clients. For example:

  • 2-month coaching program, including a 2-day workshop and phone calls, for $1,200

  • 6-month private coaching program for $800 a month

By November 2013, Selena Soo’s start-up venture had grown into a $10,000 company. She went on to offer both in-person and remote business coaching services, providing tangible products as well as online courses.

Come year-end 2013, S2 Groupe’s revenue was $157,000. The company earned more than $300,000 in 2014.

Selena Soo Credits Networking Connections with S2 Groupe’s Success

When asked how her start-up grew to be such a successful venture, business woman Selena Soo gives credit to one thing in particular: her networking connections. She made it a point to connect with online thought leaders within her industry, such as:

  • Adam Grant
  • Danielle LaPorte
  • Derek Halpern
  • Marie Forleo
  • Ramit Sethi

She created a buzz for her brand by reaching out to valuable industry leaders. Soo also built a trustworthy base by offering assistance with everything from analyzing their plans to promoting their products.

“I think that rather than waiting for opportunities, we can actually create our own opportunities by being proactive, by identifying who are the people that we really care about and admire.

It’s not just about the people who can always do the most for you. Who do you feel just drawn to, passionate about, maybe you see a piece of yourself in them and they inspire you? The opportunity to help them is the reward. You don’t need anything in return, but to be a part of their world and support them. When you’re clear about who those people are, then give generously to them.”

Small Business Marketing Starts with Responsive Web Design

Business woman Selena Soo created an online buzz for her brand by engaging with industry leaders on social media. She also marketed her brand with a responsive website, email lists, newsletters and blogging with her audience.

Ready to get the buzz going online about your start-up venture or established small business? The EntreMarketing Group specializes in build brands online, content marketing and email lists.

Call The EntreMarketing Group at 800-507-2191 or contact us about building a responsive website and customizing a small business marketing package for your brand today.

May 8, 2015 3 Women Entrepreneur Leaders in the Real Estate, Healthcare and Technology Industries

Women entrepreneurs are making big marks in 2015. From Oprah Winfrey’s Harpo Studios and OWN station, to Diane Heavin’s popular Curves fitness chain, women are building successful brands. Today, we profile three women entrepreneur leaders making their marks in the real estate, healthcare and technology industries.

3 Women Entrepreneur Leaders Paving the Way for Others in the US

These three women decided to turn their entrepreneurial visions into lucrative businesses. Check them out:

1. Zhang Xin – SOHO China – Real Estate

Women Entrepreneur Leaders: Zhang Xin, CEO of SOHO China
Zhang Xin, CEO of SOHO China makes her mark in the Real Estate Industry.
Image Source: Wikimedia Commons

As the CEO of SOHO China, a Hong-Kong listed company, Zhang Xin sets the bar for women entrepreneur leaders in the real estate industry. She co-founded the company in 1995 in Beijing with her husband, Pan Shivi. Today, it’s one of China’s largest property development firms. As of today, according to Forbes, Zhang Xin and her family are now worth $3.5 billion (net).

2. Kiran Mazumdar-Shaw – Biocon – Healthcare

Women Entrepreneur Leaders: Kiran Mazumdar-Shaw of Biocon
Kiran Mazumdar-Shaw of Biocon is setting the bar for businesswomen in the Healthcare industry. Image Source: Wikimedia Commons

Biocon is currently the “largest publicly traded biopharma firm” in India. Its founder, Kiran Mazumdar-Shaw, started the company in her garage. She quickly grew it into a maker of pharmaceutical drugs for major diseases, like diabetes and cancer. As of today, this Bangalore, India businesswoman sets the bar high for other women entrepreneur leaders with a net worth of $1 billion.

3. Weili Dai – Marvell Technology Group, Limited – Technology

Women Entrepreneur Leaders: Weili Dai, the Only Woman Co-Founder of Marvell Technology Group, Limited
Weili Dai, the only female co-founder of Marvell Technology Group, Limited brings technology to the forefront for businesswomen. Image Source: Biz Journals

Of the women entrepreneur leaders on today’s list, this one stands alone as the only female co-founder of a major semiconductor business. Back in July, 2013, Weili Dai was privileged to add the word “president” to her professional title. She was inspirational in the company’s 7% spike in revenue and 19% increase in earnings after it suffered a slump for two years. Marvell now operates in 18 countries, and boasts a revenue of $3.5 billion for its last fiscal year, which ended February 2015.

Make Your Mark on the List of Successful Women Entrepreneurs

Ready to start your journey towards entrepreneurial success? You already have the vision. Now, it’s just a matter of building your brand online. And, that’s just what The EntreMarketing Group does for Women Entrepreneur Leaders.

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May 1, 2015 3 Women Entrepreneurs Who Made Marks in Fashion and Beauty Industries

Women entrepreneurs have been paving the way for other women to thrive in business for decades now. From cosmetics guru Estee Lauder, to the nation’s leader in modern lifestyle tips, Martha Stewart, women have learned to turn simple ideas into successful, thriving brands. Today, we profile three women in business who took the Fashion and Beauty Industries by storm.

These 3 Businesswomen Created Successful Brands in the Fashion and Beauty Industries

The women on today’s list of successful women entrepreneurs have flourished this decade. We recognize these leaders in the fashion and beauty industries and the world-renowned brands they built with drive and hard work.

1. Tory Burch – Tory Burch Foundation

Tory Burch is a fashion and clothing line based here in the US. Named after its CEO, the company was launched in 2004. Since then, it’s grown significantly, to include 125 individual stores. It also has a presence in 3,000 specialty and department stores.

The non-profit organization Tory Burch Foundation was also created by the CEO/ philanthropist in 2009.
The non-profit organization Tory Burch Foundation was also created by the CEO/ philanthropist in 2009. Image Source: A Celebration Of Women

The non-profit organization Tory Burch Foundation was also created by the CEO/ philanthropist in 2009. Its main purpose is to support women entrepreneurs’ economic empowerment within the US. This is achieved through entrepreneurial education, mentoring programs and affordable loans for women entrepreneurs.

2. Leslie Blodgett – Bare Escentuals, Inc.

Leslie Blodgett is the CEO of a makeup company that creates mineral-based products named Bare Escentuals. She successfully took the bareMinerals line to new levels. The company was struggling until this savvy businesswoman took it over in 1994. From there, she created a distribution and marketing gem utilizing QVC channel.

Leslie Blodgett is the CEO of a makeup company that creates mineral-based products named Bare Escentuals.
Leslie Blodgett is the CEO of a makeup company that creates mineral-based products named Bare Escentuals. She successfully took the bareMinerals line to new levels. Image Source: MultiVU

By 2006, Bare Escentuals had become so successful, that it went public. A lucrative $1.7 billion acquisition by beauty and makeup giant Shiseido took place in 2010. This led to Leslie Blodgett becoming a recognized leader in the fashion and beauty industries.

3. Katie Rodan and Kathy Fields – Proactiv

These two ingenious women entrepreneurs are the co-founders of the enterprise behind the world-famous acne solution known as Proactiv. Their enterprise, Rodan and Fields, was created to bring their vision of “eradicating acne in all ages” to life in 1995.

Fashion and beauty industry gurus, Katie Rodan and Kathy Fields, co-founders of Rodan and Fields, the enterprise behind Proactiv.
Fashion and beauty industry gurus, Katie Rodan and Kathy Fields, co-founders of Rodan and Fields, the enterprise behind Proactiv. Image Source: Nyloxin

Fast forward 20 years, sales for Proactiv are estimated to be more than $800 million annually. Katie Rodan and Kathy Fields have since expanded their enterprise to include an anti-aging skincare line. What a way to make a mark in the fashion and beauty industries.

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Ready to make your mark as a woman entrepreneur in the fashion and beauty industries? The EntreMarketing Group’s approach to marketing businesswomen has proven to be successful. Contact The EntreMarketing Group about marketing your brand today.