What is brand image damage? Basically, it’s when your company’s brand looks bad in the eyes of consumers due to negative feedback, comments, reviews, rumors, etc… There are times when a negative [...]
There are numerous studies out there on corporate image. And, they all come to the same conclusion: Businesses that create good images and have effective corporate image protection plans in place [...]
Are you an entrepreneur or small business owner managing your own brand image? Well, the worst nightmare you may ever suffer, business-wise, is a damaged brand image. And, with all that goes into [...]